The Coffee Subscription Business Is Booming—Here’s How to Start and Scale on Shopify

Shopify product subscriptions are becoming one of the most powerful tools in modern eCommerce. They offer consistent income for merchants and convenience for customers who want their favorite products delivered automatically.

For brands selling physical goods like coffee, subscriptions create a win-win model. Customers enjoy reliability and personalization, while merchants benefit from predictable, scalable revenue. It’s no surprise that coffee has emerged as a strong vertical within Shopify’s subscription ecosystem.

Why Coffee Subscriptions Are Taking Off

As customers seek consistency in their daily habits, coffee has proven to be the ideal product for a recurring model. It’s a necessity, it’s habit-driven, and there’s a massive culture around flavor, origin, and personalization.

According to Shopify, subscriptions generated $1.84 billion in revenue in 2023, accounting for more than 26% of total revenue. This shows the growing importance of recurring product models, especially in niches like coffee.

For entrepreneurs considering how to start a coffee subscription business, there’s never been a better time to act. If you're using Shopify or planning to, this blog lays out how to make your subscription-based coffee store a success.

What Is a Coffee Subscription Business?

A coffee subscription business is a model where customers commit to recurring orders over a period, weekly, bi-weekly, or monthly. They pay upfront or in recurring intervals, and in return, they receive their favorite coffee products consistently.

This model is already thriving across industries like SaaS, fitness, and subscription boxes—and it’s especially effective in consumables like coffee.

Why This Market Is Growing Rapidly

Here are some key data points:

• The U.S. coffee market reached $89.67 billion (Statista).
• Home subscription services are growing at a 2.12% CAGR between 2025–2029.
• The Southeast U.S. coffee market is set to grow at 10.3% CAGR (Comunicaffe).
• Coffee subscription sales increased by 109% since 2019.
• A 25% rise has been seen in sellers offering coffee subscriptions.

This is your sign to take advantage of the booming coffee market, especially if you’re on Shopify.

Key Benefits for Shopify Merchants Launching Coffee Subscriptions

• Predictable Revenue
  Subscription payments help merchants manage inventory, cash flow, and growth more effectively.

• Higher Retention
  Recurring orders increase customer loyalty and long-term engagement.

• Streamlined Inventory Planning
  Forecasting becomes easier when you know how many recurring orders to expect.

• Increased Customer Lifetime Value (CLTV)
  Recurring sales help boost revenue per customer over time.

• Personalized Marketing and Upselling
  Shopify subscription apps allow smart suggestions and upsells.

• Improved Cash Flow
  Upfront or scheduled billing gives merchants consistent working capital.

• Lower Customer Acquisition Costs
  Subscriptions reduce the need to acquire new customers constantly.

• Scalability and Experimentation
  Add-ons like limited-edition blends or gift plans help grow your customer base.

How to Start a Coffee Subscription Business on Shopify

Step 1: Define Your Product Range

Choose your offerings, whole bean or ground, light or dark roast, pods, etc. Also, decide on delivery frequencies.

Step 2: Pick a Subscription Model

Options include fixed boxes, seasonal rotations, or fully customizable plans.

Step 3: Build a Shopify Store

Use a theme optimized for subscriptions. Focus on clean UX and mobile performance.

Step 4: Use a Subscription App

Install a Shopify subscription app like Driftcharge to manage recurring billing and customer preferences.

Step 5: Develop Brand Identity

From logo to packaging to storytelling—build a brand that stands out in the coffee niche.

Step 6: Set Up Fulfillment & Logistics

Partner with reliable roasters or fulfill in-house. Automate logistics wherever possible.

Step 7: Launch With a Marketing Plan

Leverage email campaigns, influencer partnerships, social media, and SEO to promote your launch.

Step 8: Track & Improve

Measure key metrics like churn, average order value, and retention. Use this to optimize.

What Does It Cost to Set Up a Coffee Subscription on Shopify?

Shopify Plans:

• Basic: $39/month
• Shopify: $105/month
• Plus: Starting at $2,300/month

Subscription App:

Tools like Driftcharge have flexible pricing based on scale and features.

Development Costs:

• Basic setup: $500–$1,000
• UI/UX customization: $1,500–$3,500
• Advanced integrations: $3,000–$6,000+

Optional:

• Branding & Packaging: $500–$2,000
• Email Marketing (e.g., Klaviyo): $50–$200/month
• Fulfillment setup: Variable

The overall cost depends on customization needs and scale. Working with a Shopify Plus agency will give you the most accurate estimate.

Why Shopify Plus Is the Smart Choice for Coffee Brands

Shopify Plus gives merchants advanced tools to personalize, scale, and automate. Here’s how:

• Custom checkout using Shopify Functions
• Advanced subscription logic with Shopify Subscriptions API
• Seamless CRM and fulfillment tool integrations
• Built-in scalability for international or multi-store operations

If you're serious about building a long-term coffee brand, Shopify Plus gives you the backend to grow without friction.

How Codingkart Helps Launch Subscription-Based Coffee Stores

Codingkart is a Shopify Plus agency that specializes in custom subscription workflows and recurring revenue strategies.

We help brands:

• Integrate tools like Driftcharge
• Customize subscription logic
• Optimize UI/UX for conversion
• Scale with data-driven retention systems

Whether you’re just starting out or already running a coffee brand, we build retention-ready Shopify stores that are built to grow.

Ready to launch or grow your Shopify coffee subscription business?

Schedule a free consultation with our experts today.

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The Coffee Subscription Business Is Booming—Here’s How to Start and Scale on Shopify